Anchorball · Activation · Hong Kong 2024

Airside ×
Anchorball

A three-month takeover of AIRSIDE Mall in Hong Kong — five inflatable monsters, two five-meter Sky Bunnis, an LED building wrap, a custom food collab, and a popup shop. One of the most fully realised activations in the Anchorball story.

The Activation

A Monstrous
Takeover
in Hong Kong.

Anchorball connected with AIRSIDE Mall in Hong Kong for the March–May themed installation exhibit and art activation. The massive installation ran for three months and attracted thousands of visitors. It included five large inflatable monsters — the ‘Monstrous Marvels’, with the largest at 4 meters — five characters from ‘The Fuzz’, two five-meter inflatable anime-style bunnies named Starhopper and Quantum Leap, an animated LED display wrapping the building, an interactive selfie game, a magic mirror, photobooth, claw machine, and a merchandise booth shaped like a giant monster’s head.

3 mo
Run length
5 m
Tallest sculpture
7
Inflatables
1
LED building wrap

01 — The Takeover

Mall as
Monster Park.

For three months, the AIRSIDE Mall was transformed into a fully immersive Anchorball universe. A custom food collaboration with Honbo Burger. A branded video game, selfie mirror, photo booth and claw machine. Five inflatable monsters from ‘The Fuzz’ up to four meters tall. Two five-meter-tall anime bunnies: Starhopper and Quantum Leap. A massive LED animation display wrapping the building. A monster-head merch booth packed with plushies and exclusives.

Anchorball also released a limited Starhopper edition honouring the old Kai Tak Airport, which once stood where AIRSIDE now lives.

Airside × Anchorball — installation overview
The Fuzz characters by Anchorball
Airside × Anchorball — installation
2F atrium installation

02 — Inside the Exhibit

Kozmik
Playground.

The installation included the “Kozmik Playground” space park, featuring a variety of cute monsters, each with unique personalities working harmoniously across the “AIRSIDE Star Monster Park”. Each monster is an inflatable between three and four meters tall and is part of the “Monstrous Marvels” series. The “Fantastic Phantom Space” is a dance area where visitors enter and the monsters imitate their moves. The “Weird Selfie Studio” lets visitors capture the moment in a monster-themed photo area.

Kozmik Playground installation

Space Park

Kozmik Playground

Multiple monster characters across the AIRSIDE Star Monster Park.

Fantastic Phantom Space

Interactive

Fantastic Phantom Space

A dance area where the monsters imitate visitors’ moves.

Weird Selfie Studio

Photo Op

Weird Selfie Studio

A monster-themed photo area to capture the visit.

03 — Sky Bunnis

Meet the
Sky Bunnis.

The Sky Bunnis are a team of super-powered interstellar rabbits who save the galaxy from crisis. Brought to life as two five-meter-tall inflatable sculptures in AIRSIDE’s underground open-air plaza, they incorporate elements of the historic Kai Tak Airport — transforming it into these special inflatable forms.

Quantum Leap — five-meter inflatable

Sky Bunni · Phase Shift

Quantum Leap

Quantum Leap has the extraordinary ability to phase shift at a quantum level — temporarily becoming intangible, allowing physical objects and attacks to pass through him harmlessly. This makes him an elusive target in battle and lets him bypass physical barriers, infiltrating secure locations with ease. An invaluable asset to the Sky Bunnis on missions that require stealth, infiltration, or coordinated action across vast cosmic distances.

Starhopper — five-meter inflatable

Sky Bunni · Starlight Teleport

Starhopper

Starhopper, one of the illustrious Sky Bunnis, possesses a unique set of powers connected to the cosmic forces of the universe. He can teleport across short and long distances by transforming into pure starlight — moving swiftly in battle or travelling vast cosmic distances in the blink of an eye, making him incredibly elusive and unprecedented.

04 — Eat & Take Home

Honbo Truck.
Popup Shop.

The activation went beyond sculpture — with a custom food truck collaboration and a curated popup of monster-themed merchandise. Both designed to extend the Anchorball universe into something visitors could taste, wear, and bring home.

Honbo food truck
Starhopper Sliders
Popup merchandise
Popup merchandise
Popup merchandise

The Honbo Food Truck

Honbo is a homegrown classic cheeseburger joint that celebrates the straightforward American-style burger. Founded in March 2017 in Wan Chai, Hong Kong, Honbo sources only high-quality ingredients including Double Gold Beef from Wisconsin. For the AIRSIDE × Anchorball event, Honbo created a character-inspired burger called the “Starhopper Sliders”, served alongside hot dogs, Mike’s Lemonade, and Apple Pie Frozen Tea.

Popup Shop

A range of monster-themed Anchorball products produced exclusively for the event — t-shirts, plush dolls, tote bags, socks, and pintail pins — available only as part of the AIRSIDE collaboration.

“One of the best parts of the experience as far as the artist is concerned is the fun people and children have experiencing the work. It’s what makes it so fun.”

Airside × Anchorball — visitor moment
Airside × Anchorball — visitor moment
Airside × Anchorball — visitor moment
Airside × Anchorball — opening crowd
Airside × Anchorball — installation
Airside × Anchorball — building wrap

Want this energy?

Commission an
Activation.

Anchorball builds large-scale public activations for malls, plazas, hotels, and cultural institutions — from concept and character development through fabrication, install, and on-site programming. Lead time 3–12 months depending on scope.

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